Remarketing

York Car Rental – Fleet Remarketing Program

Maximize Returns. Streamline Disposal. Strengthen Your Fleet.

York Car Rental’s Fleet Remarketing Program is designed to help independent operators and franchise locations optimize their fleet lifecycle, reduce holding costs, and achieve higher resale values. Whether you’re upgrading vehicles, rotating high-mileage units, or restructuring your fleet mix, York provides a data-driven, hassle-free remarketing solution built for efficiency and profit.


Why Fleet Remarketing with York?

✔ Strategic Vehicle Lifecycle Planning

We evaluate fleet utilization, mileage patterns, seasonality, and depreciation trends to determine the ideal disposal timeline—ensuring you sell at peak market value.

✔ Multiple Selling Channels for Maximum Return

York leverages a diversified remarketing network, including:

  • National and regional dealer auctions

  • Direct dealer-to-dealer wholesale channels

  • Online remarketing platforms

  • Franchise network retail sales

  • Export and specialty-market buyers

This multi-channel approach ensures the highest net return for every unit.

✔ Certified Reconditioning & Inspection

Each vehicle undergoes a standardized York inspection process and optional reconditioning, creating consistency and trust for buyers—ultimately increasing resale value and reducing arbitration risk.

✔ Faster Turnaround, Less Down Time

Our remarketing team handles logistics, titles, auction transport, buyer negotiations, and settlement. You keep your focus on operations while we speed up your cash cycle.


Program Advantages for Franchise & Independent Operators

📈 Higher Resale Profitability

York’s volume advantage, market data, and structured auction partnerships give franchisees stronger pricing power than selling independently.

🛞 Access to Replacement Fleet

Remarketing integrates seamlessly with York’s Fleet OEM programs—allowing you to rotate out older units and replace them with new fleet-incentivized inventory from brands like:

  • Toyota

  • Nissan

  • Hyundai

  • Kia

  • GM

  • Stellantis
    …and more.

Better pricing on the way in means higher profit on the way out.

💲 Financing Support for New Fleet

York partners with national lenders to provide:

  • Fleet acquisition financing

  • Floorplan options

  • Interest-friendly seasonal structures

  • Lines of credit designed specifically for rental operations

This makes fleet refreshes smooth, predictable, and scalable.


Seamless Process

  1. Assessment & Valuation
    Market comparisons, depreciation analysis, resale forecasting.

  2. Preparation & Reconditioning
    Inspection, service, light repairs, cosmetic touch-ups, and documentation.

  3. Channel Assignment
    We choose the best resale path for maximum return.

  4. Sale Execution
    Auction representation, negotiation, or retail placement.

  5. Settlement & Reporting
    Transparency, detailed statements, and reinvestment planning.


Partner with York. Elevate Your Fleet Strategy

York Car Rental’s Fleet Remarketing Program transforms fleet turnover from an operational burden into a revenue-maximizing advantage. Whether you operate 10 vehicles or 1,000, we provide the structure, expertise, and national reach that ensure every unit delivers its full value.